Episode 3: The Flipside Of A Personal Brand Business with Sarah Akwisombe

Building a business from your personal brand is the strategy of choice for many entrepreneurs - and can be a wildly successful one.  Having a personal relationship with your community enables you to build incredible trust and rapport with them, which smoothes the way for easeful sales and marketing.

However the flipside of a personal brand business is not often discussed - and my guest on the show today goes there.  Sarah Akwisombe is the Sunday Times bestseller of “The Money Is Coming” and a UK entrepreneur who built an incredibly successful and profitable online business offering business training. 

In 2020, the wheels came off every area of her life and business when she was, in effect, cancelled.  

What ensued was a period of intense pain, then healing.  On the other side of the fire, Sarah reflects with me on her career to date, the experience of almost losing everything, and her life, business and family now.  

This was a profoundly touching and moving interview, and I am deeply grateful to Sarah for sharing such rawness with listeners. 

You can find Sarah at sarahakwisombe.com or on Instagram at @sarahakwisombe.  Her streetwear store is at notthatdeepstore.com or @notthatdeepstore. 

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Now go… and be bold, darling!